Acqua di Parma becomes the promoter of the solidarity campaign #StayHome to help its home country Italy in the Corona virus crisis. All purchases will be donated throughout April to support the Covid 19 emergency.

Discover the music of teenage emotions - Lil Fleur is a new, fresh, floral fragrance by the Swedish luxury house Byredo.

Smell your way through the wide variety of scents and candles with these six different brands.

The rich, vibrant history of the Florentine pharmacy and fragrance company Santa Maria Novella has been cast in a new light, with the opening of its first German store this week in Munich.

Trussardi’s latest masculine fragrance, Riflesso, is a real revelation and marks the tradition and style of the brand.

Italian fashion house Ermenegildo Zegna has released the latest addition to its impressive fragrance line, with Elements of Man: The Life Collection.