HUGO celebrates the icon David Bowie and his incomparable style with a brand new capsule collection ‘HUGO loves Bowie’.

The British singer & songwriter Liam Payne teams up with HUGO, to create a limited capsule collection, inspired by his tattoos. 

The German fashion house unveils a bold new direction for Fall / Winter 2018, with the BOSS and the HUGO campaign - the brand is following its own path #MadeinGermany