A leading luxury brand, the Florentine fashion house Salvatore Ferragamo has, since it first began, always interacted with the world of art and culture. Over time, this relationship has thrived on the company’s generous patronage of the arts, as it aims to promote culture and safeguard the artistic heritage of Italy, and Florence in particular. Indeed, its endeavours in this respect have included the establishment of Museo Salvatore Ferragamo, which often shows artwork from Florentine museums and hosts a wide range of cultural and educational initiatives organised by Fondazione Ferragamo.