ERDEM X H&M

The Swedish retailer and London based designer have also partnered up with acclaimed director Baz Luhrmann for the new collection campaign. 

In addition to womenswear Erdem has created its first collection for men, in a collection filled with classic staples and a floral motifs running throughout the limited edition line. 

Baz Luhrmann adds…“For me fashion is always about more than just clothing, it is a form of expression - a stand- alone art form. I am excited to be collaborating with ERDEM and H&M to reveal the story of this unique collection,”  

“From the moment we started talking with Erdem about the collaboration, I was captured by his vision. For ERDEM x H&M he has created an enchanting world full of beauty, delicacy and rich details. These are special pieces you will want to wear forever," says Ann-Sofie Johansson, H&M’s Creative Advisor.

Another beautiful collaboration and your chance to snap up an ERDEM menswear debut piece at an affordable price.